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online advertising ile ilgili hikayeler
• Deutsche Telekom, Orange, Telefonica and Vodafone on Friday secured unconditional EU antitrust approval for their advertising joint venture against Big Tech. "The transaction, as notified, would not significantly reduce competition in French, German, Italian and Spanish markets," the European Commission said in a statement. Why it matters: This is the telecoms sector's first attempt to take on Meta and Alphabet's Google in the lucrative online advertising sector ...Devamını Oku
13 Şub 2023
• A group of US states led by Texas have filed an amended complaint in a federal court in New York, accusing Google of using monopolistic and coercive tactics with advertisers in its efforts to drive out competition an boost its already dominant position in online advertising. Furthermore: The lawsuit also highlights a secret program called “Project Bernanke” that used bidding data to give its own ad-buying an advantage in 2013.
15 Kas 2021